The Hilton Garden Inn Auburn Rebrands & Redesigns the BeauVine Chophouse Restaurant


Auburn, NY – At a time when private investment in downtown Auburn continues to expand, the partners at BeauVine Chophouse, located in the Hilton Garden Inn, have joined forces to upgrade the hotel’s bar and restaurant space to attract additional clientele. The new name, “Refinery,” will serve modern fare in a more relaxed, casual environment than offered before.

The new menu, created by Chef Cory Collins features a mix of traditional pub fare with a new school twist reminiscent of the popular gastropub concept.  “We source as much of the food locally as we can and are excited to offer a unique mix of eclectic items such as banh mi nachos and duck quesadillas. We tried to elevate the food above your typical perception of pub food. We also have a strong focus on producing as much as we can from scratch making the vast majority of our items in house, even the pickles,” said Chef Collins.

“Guests of the Hilton Garden Inn will enjoy a modern but relaxed atmosphere at Refinery as part of their stay and area residents are welcomed to experience Refinery for its unique design elements, innovative modern fare, creative cocktails and tempting desserts seven nights a week”, added Ed Pavente VP of Operations for the restaurant operator Emerald Hospitality.

The project team members are Jesse Kline, interior designer; Keith Traub & Theresa Daddona-Traub, creative design & fabrication for Unite Two Design; Brian Redfield & Emma Bauso, signage by Image Agent, brand design and buildout by Totum; and Ron Dennis, creative design & concrete installation.

Kline shared, “It was such a pleasure to assemble key players to come together to work on this exciting new project. The look of the space, a gastro-lounge, is something new & different from downtown’s current offerings. Plus, everything was custom designed and built- the lighting, the artwork and decorative pieces are one of a kind that really showcases the artists that were involved, and the raw materials that were used to make them.”

The talented team, Unite Two Design, created the decorative screen in the dining room, plus the window treatments, lighting pendants & wall sconces, the wall art and niche box installation, and faced the bar & mirrors with brushed brass metal. “We are especially thankful for Jesse Kline who brought us onboard and for Ed Pavente who believed in our vision. Jesse and Ed gave us the ability to be truly creative and do what we love and we couldn’t be more pleased with the finished product. We hope you will join us for the grand opening to celebrate.”

The flooring showcases the skillful work of Stamped Concrete by Ron Dennis, who replaced the carpeting in the center square of the bar space, with textured stamped concrete stained shades of light & dark grays set off with a capital “R” in the middle, as part of the Refinery’s new brand.

Working off the project’s color palette, which is purple, chartreuse & chocolate brown, Totum created branding concepts, the menu design, the website and photography. Image Agent designed the exterior signage and interior vinyl installation to keep the Refinery identity cohesive and whole. “Coming into the project, Jesse, Ed, Eric Ridley and Jessica Cantu had an idea of the new feel they wanted to bring into the restaurant, including a slogan that we considered while envisioning the Refinery identity. From there, we worked to carry their branding through every aspect of the designing of their website, signage, menu and photography.”

The public is encouraged to celebrate at Refinery during their First Friday event happening August 5th from 5 – 8PM. Come, sample the new food & beverage menu and enjoy the artful unique surroundings.

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